DESIGNING AN END-TO-END
GLOBAL EMPLOYEE EXPERIENCE
Collaborating with one of the world's largest enterprise technology companies, we identified opportunities to evolve the employer brand through innovative physical and digital touch-points across the organization ecosystem. We developed an employee experience strategy to attract and engage a new mix of talent – talent with new and varied expectations of their experiences with the organization.
To achieve this we commissioned a comprehensive, global, qualitative study, generating rich insights into the current end-to-end employee journey and critical unmet needs of a set of distinct personas. Next, we created an experience vision, signature design principles, the desired end-to-end experience journey, an experience innovation roadmap, and visualized solution concepts.
We successfully aligned C-level leaders and internal functions to a shared experience vision and an innovation agenda with common experience principles to drive consistency across the end-to-end experience globally. The organization is currently testing and refining several of the original solution concepts.